Being convinced that you felt a certain way isn't distinguishable from true experience.
So false hype does improve your enjoyment of a game if you identify with the masses, making the hype less false to a degree.
There are a lot of other ways to convince someone they're enjoying themselves.
Music is directly hypnotic.
Familiar nudges in video games and movies signal quality and place the audience in a suggestible state.
Novelty is the saving grace of art which prevents it from stagnating, since people have psychological defenses against getting stuck enjoying the same thing forever.
An experience that goes out of its way to avoid some of these hypnoses can also be novel.